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Samuel Eto’o : the footballer, turned entrepreneur

The former Cameroon striker has invested in property and hotel projects in Africa, demonstrating his commitment to the continent's economic development.

African and world football icon Samuel Eto’o has gone beyond the pitch to become an inspirational entrepreneur. Born in Douala, Cameroon in 1981, Eto’o has forged a path with unwavering determination, not only as one of the greatest strikers in history, but also as a business visionary.

On the pitch, Eto’o has left an indelible mark. He began his career with Real Madrid and went on to play for some of Europe’s most prestigious clubs, including Barcelona, Inter Milan and Chelsea. His power, agility and flair in front of goal made him a fearsome striker who won three UEFA Champions Leagues and two Africa Cup of Nations titles with Cameroon.

But Eto’o was not content to simply shine on the pitch. He decided to move beyond his sporting career and immerse himself in the world of business, becoming a role model for the younger generation of Africans. His entrepreneurial spirit unfolded in the creation of the Samuel Eto’o Foundation, which focuses on education and health in Africa.

One of the most visible facets of his business empire is the Bonne Chance café chain. Eto’o invested in this project with the intention of promoting local trade and creating employment opportunities in Africa. Present in several countries, these cafés offer a unique experience, combining the exquisite taste of coffee with a warm atmosphere.

Outside the restaurant sector, Eto’o has also diversified his investments. He has established partnerships in the oil industry, demonstrating his strategic vision to contribute to the economic development of his continent. His involvement in real estate projects, particularly in Cameroon, demonstrates his commitment to economic growth and the creation of sustainable jobs.

The former footballer has also taken initiatives in the world of sport as the owner of Turkish football club Antalyaspor. This experience has allowed him to combine his passion for football with his vision of a viable economic model for African clubs.

His global reputation and business success have also opened doors for Eto’o in the field of philanthropy. In addition to his foundation, he has supported various humanitarian causes, underlining his desire to give back to the community in which he grew up.

Samuel Eto’o’s legacy isn’t limited to his sporting achievements. His transition from the field of play to the world of business and philanthropy has created a unique role model for athletes seeking to build successful careers after retirement. He embodies the power of ambition, determination and social responsibility, elevating his status from football legend to influential entrepreneur dedicated to improving lives in Africa and beyond.

Découvrez le dernier ANAmag intitulé « Diaspora, une expertise à valoriser » conçu en partenariat avec Expertise France

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