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FIAD24 : Casablanca hosts the foremost African investment summit on June 27th and 28th

The International Forum Africa Development (FIAD), an essential meeting for the continent's economic actors, returns to Casablanca for its 7th edition. Organized by the Attijariwafa bank group, FIAD 2024 will bring together over 2,000 decision-makers and business leaders around the theme "Investing Here."

This major event will provide a unique platform to explore investment opportunities in 11 key African countries, strengthen economic ties between the Africa and Atlantic regions, and promote the African Continental Free Trade Area (AfCFTA).

An investment platform in Africa

FIAD 2024 is designed as a dynamic platform where decision-makers, business leaders, and investors meet to discuss investment opportunities and challenges in Africa. This year, the event will highlight investment potentials in 11 African countries: Benin, Cameroon, Congo, Côte d’Ivoire, Egypt, Gabon, Mali, Mauritania, Morocco, Senegal, and Togo. The program includes high-level conferences, targeted B2B meetings, and presentations of innovative projects.

A Record of foreign direct investments

A remarkable promotional platform for Morocco, above all, which aims to be a catalyst for investments in Africa, particularly in francophone countries. In this regard, the country has several compelling arguments. Morocco recorded a net flow of foreign direct investments (FDI) of 13.1 billion dirhams, approximately $1.3 billion USD, at the end of April 2024, according to data from the Moroccan Exchange Office. This figure represents an increase of 48.6% compared to the same period in 2023. This growth in FDI is attributed to strategic government policies aimed at improving the investment climate, such as the reform of the Investment Charter, which offers attractive incentives to foreign investors.

Government initiatives and attractiveness

The Moroccan government has implemented major reforms to enhance the country’s attractiveness as an investment destination. Incentives such as subsidies of up to 30% of the total investment have been introduced. In 2023, these reforms led to the signing of major contracts in key sectors such as renewable energies and the electric mobility industry.

Opportunities in renewable energies

Morocco’s expertise in renewable energies, particularly wind and solar, creates new investment opportunities for foreign companies. The country’s commitment to economic reforms and strategic partnerships is expected to continue attracting foreign direct investments, thus consolidating its position in global value chains.

FIAD 2024 aims to strengthen this attractiveness further to position itself as a preferred destination for international investments.

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